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Top Ten Getting Started Tips to Market Your Book and Business

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  #1  
Old 02-03-2009, 10:19 AM
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Default Top Ten Getting Started Tips to Market Your Book and Business


I came across this article that was written back in 2005
and the content of it has not changed as to what must
and can be done to market a book online.

Take a moment read the article, then share your thoughts
and feedback so we can talk about it.

Hope you enjoy!

Have an awesome day,
C.F. -

Top Ten Getting Started Tips to Market Your
Book and Business


Want to sell a lot more books? Want clients calling every day to find out more about your service? Most emerging businesses forget the #1 way to promote anything–the Internet. Specifically, writing and submitting articles.

These ten Tips will help you write a winning article that top ezines and Web sites will want to publish.

1. Include your non-fiction book’s chapter how to’s or your fiction’s juicy chapter excerpts in your articles. Your book coach encourages novelists as well as self-help authors.

2. Keep your articles around 200-800 words each. Remember today’s audience likes short copy. They want it one, two, three.Online writing is so different from what print magazines want.

3. Keep your article focused on just one thesis or point. That means mindmap your article or make a linear outline what points to keep before your write it. A plan helps.

4. Create a hook for your two or three-sentence introduction. Notice this one asked you a few questions to engage you.

5. Forget the old school of writing for print magazines and getting paid. Follow the Internet way– give your article away like Mrs. Field cookie samples, so people who read them and notice your signature file will want to visit the site where you sell your book.

6. Keep yourself out of it. Your audience wants to know what you can do for them. Replace those “I” constructions with “you.” “If you are like me….”

7. Number the main points for clarity. People love easy to read tips. Remember tips have a format that pros know. Start with a command, follow it with a benefit for doing it, and follow that with examples of how.

8. Collect ten well-edited articles before you blast off. Online readers will look at you more seriously when they see you offer more than one quick thing. They will see you as the savvy expert and click to where you sell your book.

9. Leverage one article into five. Change your audience. Change your number of how to’s. Three Tips to… or Five Tips… or The Two Best Ways to….

10. Remember free information is the reason people go to Web sites, so put your articles there as well as in a blog.

Once you get dozens of short articles or fiction excerpts out to no spam ezines or top web sites in your field, you will notice the search engines optimizing your site because they see your important key words that link you, your book, or your service together. Your submitted articles lead to the magic of “viral marketing.” The thing is that this is attraction, natural marketing at its best. Your coach’s URL and signature file is now on over 33,000 Web sites.


Judy Cullins ©2005 All Rights Reserved.
Judy Cullins, 20-year Book and Internet Marketing Coach works with small business people who want to make a difference in people’s lives, build their credibility and clients, and make a consistent life-long income. Judy is author of 10 eBooks including Write your eBook or Other Short Book Fast, Ten Non-Techie Ways to Market Your Book Online, The Fast and Cheap Way to Explode Your Targeted Web Traffic, and Power Writing for Web Sites That Sell. She offers free help through her 2 monthly ezines, “The BookCoach Says…,” “Business Tip of the Month,” blog Q & A at http://www.bookcoaching.com and over 185 free articles

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Old 02-04-2009, 03:24 AM
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I'm not sure if you're allowed to post it if you don't have the writer's permission...
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Old 02-04-2009, 12:29 PM
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Originally Posted by C.F. Jackson View Post
“Business Tip of the Month,” blog Q & A at http://www.bookcoaching.com and over 185 free articles
Thanks for the link. Was a good site to check out.
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Old 02-04-2009, 10:41 PM
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Icon3 Really in this blogging and RSS Feed age.

It's not that serious. Really in this
blogging and RSS Feed age.

I discovered this article from a blog
that feeds its content from RSS Feeds
from other blogging sites like Judy Cullins
and others.

What this means, is that content on the
internet is to be shared and to create a
viral presense for the writer of the content.

It is only right to provide credit to the
author of the article.

For anyone who is blogging please understand
your work is open to be distributed without your
"consent" because it's assumed you're aware to
the fact that information is being transformed
though the web every millisecond and less.

Now that this has come up... Anyone posting content
from their works onto a blog may not want to do that.
I'm not sure if there's a way to stop people and Google
from linking into your RSS Feed to share your content.

Humm... Food for thought for those who are blogging
and believing their is content is just on their blogg and
safe from the viral world called the Internet!

Continue to have a great week!

Won't Be Denied,
CF-
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Last edited by C.F. Jackson; 02-04-2009 at 10:42 PM.. Reason: formatting
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Old 02-04-2009, 10:46 PM
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Originally Posted by Ungood View Post
Thanks for the link. Was a good site to check out.
My pleasure!

There's so much information we
can learn from that it's amazing
that often times even on the web
we can remain cornered by habits.

Enjoy the content and allow it to help
us reach and exceed our goals!

Ungood, continue to make it happen!

I checked out your site... Thank you.
It was a great peace. ;o)

Won't Be Denied,
C.F. Jackson
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Old 02-05-2009, 03:09 AM
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Actually, I hate to disagree, but it's not true. You're taking it without their permission. If they don't have copyright, they don't have copyright, but you're still taking it without permission.
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Old 02-05-2009, 03:16 AM
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I'm inclined to agree with SW. It's one thing for a computer system to pick up feeds and share them; it's quite another for a person to manually copy or cut-and-paste someone else's work to another forum. Perhaps it would be best if you replaced the article with a link to it. That way members can still access the information, and Miss Cullin will get another hit for her website (which does have a counter). Thank you! Q
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Old 02-05-2009, 03:34 AM
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Originally Posted by C.F. Jackson View Post
It's not that serious. Really in this blogging and RSS Feed age.
It really is. An RSS feed is something completely different to you cutting and pasting other people's words as you please. I can find nowhere on that site that gives you permission to copy work wholesale and post it elsewhere. Copyright exists no matter what the medium; just because you blog doesn't mean you waive your rights. I agree with Q about posting a link only, and to be honest if I was an admin (which I'm not) I'd be enforcing it.
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Old 02-05-2009, 07:44 AM
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I can surely understand your positions
and your feedback.

Check this out.

This article can be found on the largest
article distribution site on the internet
at "Top Ten Getting Started Tips to
Market Your Book and Business"
, right?

Should read on the left Terms of Services
for Publishers it provides what she has
given authorization to this article as to
the many others who have posted their
articles on there... And this includes me!

So I may have could have reworded my
previous response to what I've stated
here. When I say it's not that serious, it
is meant in a manner that permission is
given a great deal of the time when it
comes to articles.

Have a great week!

Won't Be Denied,
C.F. Jackson
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Last edited by C.F. Jackson; 02-06-2009 at 02:46 PM.. Reason: wording & spelling
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Old 02-05-2009, 12:52 PM
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As C.F. has noted, you ARE allowed to copy and reuse these types of articles, as long as you include the author resource box (which she did). When one submits their articles to article marketing sites, they agree to let anyone copy and reuse their content as long as the author resource box is also included. It is a viral form of marketing, as now that author has been given a free backlink. However, this is only true for these very specific types of sites. It is NOT OK to copy and paste content without permission, even RSS mash-up blogs (which are automated these days primarily for affiliate marketing).

Good article by the way...
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Old 02-10-2009, 09:38 AM
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Originally Posted by flashgordon View Post
As C.F. has noted, you ARE allowed to copy and reuse these types of articles, as long as you include the author resource box (which she did). When one submits their articles to article marketing sites, they agree to let anyone copy and reuse their content as long as the author resource box is also included. It is a viral form of marketing, as now that author has been given a free backlink. However, this is only true for these very specific types of sites. It is NOT OK to copy and paste content without permission, even RSS mash-up blogs (which are automated these days primarily for affiliate marketing).

Good article by the way...


Thanks Flash... Great information to
use and implement. Also, thank you
for your feedback.

Continue to make it happen!

Won't Be Denied,
CF-
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